Axe Uruguay go creative for their new campaign in Montevideo
Axe, also called Lynx in various countries have always been pretty creative in their communication strategy. The message has been the same for years, use Axe/Lynx and you will attract the most stunning girls… the message is simple, can easily be duplicated into so many various creative ways and nothing better than using half naked [...]
A bit of creativity… in a coffee pot…
I just found on Adrants this very creative initiative from Cossette Atlantic in Halifax, Canada which I wanted to share.
Personally, I hate the coffee from McDonalds … well, unless the coffee at McDonalds in Canada is very different than the one served in Australia… which I start to believe seeing that ad… what a brilliant [...]
Zuji, NO pants for NO booking fees
If you have had the chance of walking through Martin Place in Sydney this morning, you may have seen a few sexy girls with no pants on, and demonstrating with signs saying “No pants for no booking fees”…
It was a promotional operation for the travel website Zuji. The operation is simple, a few sexy girls [...]